Tanzania Women of Achievement (TWA) launches Twaa – A mentorship and learning on the go platforms for girls and women in Africa!

Dar es Salaam, Tanzania - 09 th August 2017: Tanzania Women of Achievement (TWA),
today launched Twaa Mentorship, an online portal and mobile app designed to provide
mentorship and learning on the go for girls and women in Africa.
Twaa Mentorship is the result of TWA’s continued work in transformation programs for
women and girls that started in 2009 with mission to improve lives, expand opportunities and
help women across Tanzania flourish who will in turn help societies, the country and the
continent prosper.

The platform is designed to connect, engage and transform girls by empowering them to
match and select mentors from a diverse pool of talented professional women in different
categories; and learn from content curated for a 21st century girl in areas of health,
innovation, business development, personal development, sexual reproductive health and
rights, fashion and beauty and many more.
Twaa Mentorship also features a helpline from professional psychologists for emotional
support and advice, a goal setting and task management feature to help girls set and execute
plans strategically, as well as Kinara, a feature for girls to share their personal journeys and
inspire each other.

Speaking at the launch, Irene Kiwia, TWA Founder and President said that the one-on- one
mentorship and knowledge sharing on the go will help facilitate the growth of girls by
enhancing their skills, empowering them to perform to their highest capabilities and helping
them realize their full potential. “Twaa mentoring platform is like a GPS system to help guide
girls with directions. It bridges the existing gap where; women want to give back and pay it
forward by uplifting others but are challenged by lack of time for face to face interactions due
to their multi roles in the society; and girls everywhere in Africa are seeking for mentors to
guide and shape them but are challenged with access to mentors”.

The platform takes TWA’s work outside the borders of Tanzania, to Africa where the
organization wants to expand its influence. “I am thrilled to champion an innovation that will
connect the women and girls of Africa. Given the opportunities that lie within the challenges
facing Africa, I believe the solution is in numbers. Africa’s young population is the answer in
addressing the existing growing gaps. Not only is it the fastest growing population in the
world, but it is also predicted to be the youngest in the world by 2035. With expectations to
have 50% population increase over the next 18 years, growing from 1.2 billion people today
to over 1.8 billion in 2035 Africa will account for nearly half of global population growth over
the next two decades. Now this is our continent’s greatest asset and the time to nurture,
empower and lay the foundations for its connectivity is now.” Further stated Ms. Kiwia.

Ms. Sadaka Gandi, a renowned Counseling Psychologist and chair of TWA said she is keen
to see women leaders in Africa leverage this platform to pay it forward and register to mentor
girls. “Twaa gives women an efficient and effective solution to empower girls, transform
communities and transform the continent. It’s an African woman leader's personal social
responsibility platform to give back, something that a lot of women are passionate about. We
envision the platform to spark a culture of learning among girls, and of giving back among
women. There is so much potential in the women and girls of Africa, we look forward to see
girls livelihoods being improved and Africa being impacted by all the positive influences that
come with a society of empowered women.”

The app was developed with support from Shule Direct, a social enterprise that provides local
and accessible digital learning content for young learners across Tanzania and Africa. It is
available as Twaa - for download on android play store under lifestyle category, as well as
through the web portal www.twaa.co.tz This is the first time that Shule Direct has partnered
with another organization to extend its technology to empower women and bridge the support
divide that is so vital for their professional and personal development. “As an organization that
believes in the power of education in igniting potentials, we are honored to collaborate with
TWA in creating this game-changing technology on how women connect, engage and learn. I
was drawn by what TWA advocates for, which is access to opportunities where learning is a
part and parcel of girls advancement. Girls should take control, seize the opportunity and take
advantage of the platform for their advancement.”

Key messages:
#Mentorship #GirlsEmpowerment #GrowthMindsets  #LearningLifestyle #PayItForward
#Her4She #WomenUpliftingGirls #Africa #Education #WomenLeaders #GirlsLivelihoods
#WomenProsperity #AfricaRising #Innovation #Technology #AfricanWomen #GirlsForAfrica
#MentoringInnovation #SocialImpact #NetworkingForLearning #SocialCapital #PowerToGirls

For further information contact:

Missie Popular


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